Etude House Princess Academy Event

Last weekend, I was able to attend the Etude House Princess Academy. While I am typing this blog entry, I still can’t contain my joy and excitement from the said event – I guess it still lingers until now because I really had fun! Anyway, I was lucky enough to win a two day pass from liking Etude House at Instagram because getting one was a bit hard since it got Sold Out quickly. All you have to do is buy from Etude House and if you reach P500 you’ll be given a ticket. Just that easy! But hard in the sense that, a lot of people wanted to attend, it got sold out in a flash. So yeah, I really consider myself lucky for winning one! I still bought from Etude House when I got my ticket though. Loyal customer here! Haha!

The event happened on July 27-28, and started at 1PM at SM North The Block Atrium. I was only able to attend the Day 2 though, cause I thought my ticket was only good for a day ooops! My bad! 😞

True to it’s promise, Etude House was able to make everyone feel like Princesses. We were all given tiaras to match the event and the place was pink all over – very Etude indeed! Everything from the decor, the food, the drinks, the makeup tools – everything was all in pink! Too bad I don’t have decent pictures to show for the decor. The place was packed with a lot of people I couldn’t find a good one from my camera without a photobomb from a stranger. Next time, I should go earlier than the opening haha. But I was able to snag an uber cute photo with Betsy, the pink car of Etude. Look at her lashes, it sure beats how long mine is!

I started by playing games first! I was only 10 minutes late and yet a lot of people are piling up on lines.

Just look at the line from the first game.. The last game was more packed! I wasn’t able to play the last one which has the bigger prizes 😦 (Another note to self.. Continue even if it seems impossible haha) But I was still able to win alot from the other games.

I first played Style Me Up, wherein magnetic puzzle pieces of MiniMe Be my Princess Perfume were scattered on a box. Then you have to spin the roulette and copy the MiniMe Perfume from there in a span of 30 seconds.. or was it a minute? I forgot! I was really into the game that I felt my heart beat harder after.

Before I proceeded to the next game, I tried to do the Gwiyomi Dance on another booth. It was actually my first time doing this – I thought I should try it at least once in my life! The next game I played was Kiss the Prince where you have to spin the roulette again and kiss Lee Min Ho on tha part where the the spinner landed. Hold your horses! It wasn’t Lee Min Ho in the flesh – just the cardboard Lee Min Ho – but still cute enough to kiss. Other girls were lucky to kiss real life celebrities on their turn in line.

I took a quick break and went to the booth of Tous Le Jours where they served Premium Korean Cherry Macaron and Strawberry Heart Cookies – all in pink! I am thinking of passing by Tous Le Jours tomorrow after doing my errands because I am still craving for those sweets! There was also cotton candy and drinks that go well with the theme.

I tried my luck on other games. Sweetie’s Spin was my favorite one. You will be asked to pick a question and if you got it correct, you’ll be able to spin twice so you get two chances of winning something. Of course I got it correct so I got two prizes.The people from the booth were really kind, they even gave me an extra prize – the Awesome Poresome Freshner just because I pleaded haha. I also tried Bowl of Nails where you’ll be asked a question again which saves you another turn and then you would have to knock out the pins in two tries just like in bowling. Before me in line was this really pretty princess – such a charmer!

Theres another booth called Mirror Mirror where each princess will be given a makeover. I skipped this one since I had makeup on already, and because like the last game, Treasure Room, there were a lot of people in line. But I kept gushing when I saw these pink traincases with LED bulbs all lines up in the area. I really wanted to take home one!

Here is a photo of how many were lining up for Mirror Mirror. I went upstairs with fellow bloggers, Eyah, Gina and Raych for a quick lunch, so we got to take a picture from above. A very long line indeed!

They also put up a Pink Booth where your photo will be taken on a swanky set up just after you’ll be given a makeover. Here’s a photo of me which I stole from Etude hehe. I also wanted to take home the dresser in the background! Such a pretty sight!
The program started with dance performances from Kpop Cover Groups. The whole event was hosted by the lovely, Carla Humphries. All Princesses were welcomed by Etude House’s president, Ms. Andrea Amado.

Princesses were given styling tips by Ryuji Shiomitsu. He gave a run through on items that should be a staple on every girls wardrobe.

There were also a lot of celebrity sightings like Coleen Garcia, Empress Schuck, and Ella Cruz to name a few.

Talks on makeup were given by Bianca Valerio. She talked about CC creams and BB creams and even made demos on makeup. She even gave two of her books away for the audience! Too bad I wasn’t chosen to answer I’ve been wanting to buy her book ever since I saw it at the bookstore but held of cos of my tight budget.

The highlight of the event was the crowning of the second Pink Artiste Winner. I was really happy that 2 out of the three bloggers I know got in the finals. They were all great but of course, one can only be chosen. Here’s Shebby Liquette, Ada Agupitan and Ma. Kyala Christin Opaldo. Their entries were shown on the big screen and they were given a challenge after. They had to do a Glam makeup on their models in a span of 15 minutes! 15 minutes is hard for a glam makeup but they were all able to deliver well.

Shebby was crowned as the New Pink Artiste that evening. I knew it! It was a well deserved title for her since she was still able to do a nice glam look despite not having makeup brushes and her 15 minutes was already running out. She went MacGyver with all the other tools she can do with and improvised. I was really happy I got to take a picture with her and meet her for the first time as well.

I really had fun that evening. How many times did I say that on this entry already? Haha. I was able to bond with other bloggers like Eyah, Raych and Gina.
Heres another photo which I grabbed from Eyah.

I also met other bloggers around but I was really shy around them. Next time, I won’t be shy to approach them anymore since these opportunities are rare anyway.

Of course I didn’t went home empty handed. Aside from the prizes I won that night, they also gave bloggers a loot bag filled with press samples! I was even extra extra extra happy to see that the Wonder Pore Corrector and the newest CC Cream was part of the loot and they were all full sized samples! I really can’t wait to try them all. I’ll be reviewing these items soon!

I really enjoyed the night given by Etude House. Indeed, it is “The Spectacle of Beauty that only Etude House can showcase.” I can’t wait for next year, it will be something I should not miss!

I hope you enjoyed my post! Were you girls able to attend the event too? Leave me a link below so I can check and read them too! 😘


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